About Us.

About Us.

About Us.

We’re senior marketing and operations leaders with a combined
15+ years of experience who loves making big ideas happen.

We’re senior marketing and operations leaders with a combined 15+ years of experience who loves making big ideas happen.

We’re senior marketing and operations leaders with a combined
15+ years of experience who loves making big ideas happen.

Big agency skills.
Small agency attention.

Big agency skills.
Small agency attention.

Big agency skills.
Small agency attention.

We’re a hands-on boutique agency that keeps our client roster intentionally small, so every brand gets our full focus


You’ll work directly with us and the trusted specialists we’ve partnered with for years, giving you senior-level expertise and a dedicated team from day one.

We’re a hands-on boutique agency that keeps our client roster intentionally small, so every brand gets our full focus


You’ll work directly with us and the trusted specialists we’ve partnered with for years, giving you senior-level expertise and a dedicated team from day one.

We’re a hands-on boutique agency that keeps our client roster intentionally small, so every brand gets our full focus


You’ll work directly with us and the trusted specialists we’ve partnered with for years, giving you senior-level expertise and a dedicated team from day one.

A professional photo of Brandy Baker, co-founder of Baker & Strange
A professional photo of Brandy Baker, co-founder of Baker & Strange
A professional photo of Brandy Baker, co-founder of Baker & Strange

-About

Brandy Baker

-About

Brandy Baker

-About

Brandy Baker

Brandy is a marketing strategist with deep expertise in the consumer packaged goods (CPG) space.


Over the past several years, she’s helped food, wellness, and lifestyle brands grow their presence both online and in retail— crafting campaigns that blend strong creative with smart, performance-driven strategy.

Brandy is a marketing strategist with deep expertise in the consumer packaged goods (CPG) space.


Over the past several years, she’s helped food, wellness, and lifestyle brands grow their presence both online and in retail— crafting campaigns that blend strong creative with smart, performance-driven strategy.

-About

Caleb Strange

-About

Caleb Strange

-About

Caleb Strange

Caleb is a marketing strategist with years of experience in

e-commerce and marketplace growth.


He’s worked with CPG brands across categories to strengthen their presence online — developing funnels, optimizing product pages, and developing marketplace strategies that drive visibility and sales.

Caleb is a marketing strategist with years of experience in

e-commerce and marketplace growth.


He’s worked with CPG brands across categories to strengthen their presence online — developing funnels, optimizing product pages, and developing marketplace strategies that drive visibility and sales.

A professional photo of Caleb Strange, co-founder of Baker & Strange
A professional photo of Caleb Strange, co-founder of Baker & Strange
A professional photo of Caleb Strange, co-founder of Baker & Strange

Our Values

Our Values

Our Values

Lead with Clarity

We write, speak, and share with clarity and purpose, because clear inputs mean better outcomes.

Lead with Clarity

We write, speak, and share with clarity and purpose, because clear inputs mean better outcomes.

Lead with Clarity

We write, speak, and share with clarity and purpose, because clear inputs mean better outcomes.

Keep it Human

We lead with empathy and honesty, valuing open dialogue, real feedback, and a people-first mindset.

Keep it Human

We lead with empathy and honesty, valuing open dialogue, real feedback, and a people-first mindset.

Keep it Human

We lead with empathy and honesty, valuing open dialogue, real feedback, and a people-first mindset.

Keep it Human

We lead with empathy and honesty, valuing open dialogue, real feedback, and a people-first mindset.

Stay Steady

We see projects through, owning results, adjusting as needed, and staying calm when plans shift.

Stay Steady

We see projects through, owning results, adjusting as needed, and staying calm when plans shift.

Stay Steady

We see projects through, owning results, adjusting as needed, and staying calm when plans shift.

Stay Steady

We see projects through, owning results, adjusting as needed, and staying calm when plans shift.

Stay Steady

We see projects through, owning results, adjusting as needed, and staying calm when plans shift.

Why work with us?

Why Work With Us?

Why Work With Us?

Think of us as an extension of your team that’s deeply invested in your success and here to make the marketing process feel lighter, clearer, and less overwhelming.


Our process is built on transparency and collaboration, so you’ll never be left guessing. Together, we’ll create a plan that’s easy to follow, impactful, and tailored to your goals.

Think of us as an extension of your team that’s deeply invested in your success and here to make the marketing process feel lighter, clearer, and less overwhelming.


Our process is built on transparency and collaboration, so you’ll never be left guessing. Together, we’ll create a plan that’s easy to follow, impactful, and tailored to your goals.

Let’s do something

great together!

Let’s do something

great together!

Let’s do something

great together!

Get hands-on help with the projects and campaigns
that matter most to your business.

Copyright © 2025 Baker & Strange, LLC. All Rights Reserved.

Copyright © 2025 Baker & Strange, LLC. All Rights Reserved.

Copyright © 2025 Baker & Strange, LLC. All Rights Reserved.